Sustainable Design: What Is It Really?

Many brands claim to be environmentally responsible, but what does that really mean?

Definition of Sustainable Design
Definition of Sustainable Design / Ecolife

What is sustainable design?

Sustainable design is a design approach that seeks to minimize negative environmental, social, and economic impacts.

The intention with sustainable design is to reduce or completely eliminate negative environmental impacts through thoughtful designs. This concept can be applied across all fields of design, such as designing buildings, products, or services.

A sustainable design, regardless of the application, will seek to incorporate environmentally-preferable outcomes such as:

  • Lower energy and water consumption through the entire lifecycle – from manufacture to daily use to disposal
  • Minimize impact on climate change by reducing greenhouse gas emissions or mitigating them through carbon-neutralizing activities
  • Limit resource consumption through waste-free manufacturing, a preference for renewable resources, and an emphasis on recycled materials
  • Reduce or eliminate waste by minimizing consumption, reusing when possible, and recycling when necessary
  • Minimize impact on the local ecosystem and look for ways to incorporate biomimicry principles where possible
  • Give preference to non-toxic materials and those that will contribute to the health and well-being of humanity
  • Emphasize quality and durability over price

Frequently asked questions (FAQs)

Sustainable design is a design approach that seeks to minimize negative environmental, social, and economic impacts.

Examples of sustainable design include buildings that generate renewable energy, products made from recycled materials, or solutions that reduce water and energy consumption throughout a product’s lifecycle.